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Why is firefox losing market share? Why don't more people use Firefox?

edited the heading of the question. I think most of us here are reasoning why more people are not using firefox (because it was the initial question), but none of that explains why it's actively losing marketshare.

I don't agree ideologically with Firefox management and am somewhat of a semi-conservative (and my previous posts might testify to that), I think Firefox browser is absolutely amazing! It's beautiful and it just feels good. It has awesome features like containers. It's better for privacy than any mainstream browser out there (even counting Brave here) and it has great integration between PC and Phone. It's open-source (unlike Chrome) and it supports a good chunk of extensions you would need.

This was about PC, but I believe even for Mobiles it looks great and it allows features like extensions (and I hear desktop extensions are coming to firefox android?), it's just a great ecosystem and it's available everywhere unlike most FOSS softwares.

So why is Firefox's market share dying?

I mean, I have a few ideas why it might be, maybe correct me I guess?

  1. Most people don't know how to use extensions well and how to use Firefox well. (Most of my friends in their 30's still live without ad blockers, so I don't think many are educated here)
  2. It's just not as fast as Chrome or Brave. I can't deny this, but despite of this, I find it's worthy.
  3. It's not the default.
  4. Many features which are Google specific aren't supported.
  5. Many websites are just not supporting firefox anymore (looking at you snapchat), but you would be right in saying this is the effect of Firefox losing it's market share not the cause (at least for now) and you would be right.

But what else?

I might take time (a lot of it) to get back at you, thanks for understanding.

occasionally I’ll find websites that don’t work 100% because they were coded primarily for chromium based browsers. FU Google

283 comments
  • I think you think too much, most people just want a browser that works and they have one preinstalled on their phone / computer. So when you arrive and recommend Firefox they just hear "Hey ! You have a browser that works, why won't you spend time installing this one that works just as fine, I swear".

    Extensions and privacy might look like killer features but they are a bit too abstract to be adoption arguments (why would you even need extensions if your browser is so good).

  • Number 3 is by far the most important, because most people just don't think about what web browser they're using. A lot of people don't even think about web browsers at all. They just think of the web browser app as "the internet", and that's it.

  • Firefox is honestly just kinda always lagging behind on supporting features. If you want to use the latest tech, Chrome is always first to have it.

    One that irks me a lot of the lack of any proper PWA support. On both mobile and desktop, you can install websites as apps, and they behave like apps. Slack, Discord, Spotify, YouTube Music, and a whole bunch of others you can install as a PWA and they look just like their desktop counterparts but much lighter, they're sandboxed and safer to use, and generally perform well. You click an external link on Slack as a PWA? It opens in a new regular browser window. Push notifications get routed to the correct window when you click/tap on it.

    Firefox can do that with extremely hacky extensions on desktop, and just can't on mobile. Best it can do is make a shortcut. But if you receive a notification it opens it in a new tab in the browser, it's just not nearly as good of an experience.

    I rely a lot on PWAs like The Lounge to use IRC as my primary messaging app. I could wrap it in a dummy Cordova app or something but then it's still running Chrome under the hood anyway, because Firefox also doesn't support being Android's WebView plugin.

    That's changing but Firefox on mobile currently only supports like a dozen extensions and that's it, you can't even force install them unless you run nightly builds.

    Firefox's engine was also extremely laggy on mobile but that fortunately has also improved a fair bit recently.

    Then there's all the useless features literally nobody asked for like Pocket, sponsored links in the new tab page, Mozilla VPN, and other addons they bought over time with questionable privacy policies. Just make the browser good before you venture into other bloatware.

    Firefox just hasn't had any reason to be used in recent years other than not being related to Google/Chromium. And even then, we've had ungoogled Chromium forks since the beginning. It's the political party you picked for the sake of being against the other worse one.

  • Internet Explorer / Edge is not complete garbage anymore, that's not helping for sure. Also, there was a period where Firefox was actually kinda lacking. That's in the past since the "Quantum" update I'd say.

  • I have been using FF for at least 10 years. Tried many of the others. Always come back.

    I have told others about it but people rarely make the change even if they see it is better....

  • Firefox is kinda like Linux in my opinion. Yes, some games might not run on linux and some games don't run as good as on windows, but most run just fine. But since I don't use windows I don't know the difference and so I don't care about it either. Same thing with firefox, chrome might do x better, but then I have not used it in years so I just don't care about it. Blissful ignorance I suppose? Either way I am happy with linux and firefox since both have not only downsides, but plenty advantages too in my opinion.

  • Photoshop Web (Beta) only supports Chromium-based browsers, Descript only supports Chromium-based browsers (well, Firefox still seems to work but you're on your own), and many new webapps are only supporting Chromium-based browsers. Now, these are beta products, so that might change, but it seems unlikely. So I've been switching to Chromium-based browsers to use some of these apps, but I'd really rather not. It's the way everything is going, unfortunately.

    A lot of developers target the web because it means they can have one codebase that is supported on multiple operating systems. Imagine how much harder it would be to develop a macOS, ChromeOS and GNU/Linux version in concert with the Windows version. In reality, some browser engines support more web features than others, and Google has by far the most resources to keep up with those standards. So Firefox is an afterthought. Google Chrome is on every operating system worth supporting anyway, so why bother supporting another browser? It's a lot less work and testing.

    MDN is the best place to read about those standards, though.

    I like Firefox:

    • userChrome.css lets me make Firefox look like a GNOME program
    • I much prefer the developer tools. Everything is a lot easier. I always use Firefox when doing web development.
    • I can easily customize the browser. For me, this means having a separate dedicated URL bar and search engine bar.
      • The search engine bar lets me swap between search engines very quickly and keep my previous search terms for new tabs. Switching search engines is really annoying in Chromium-based browsers because you need to use shortcuts, and there's no autocomplete for shortcuts. It also doesn't tell you whether you typed the shortcut correctly, so you're guessing every time! It's really under-developed. The Android Chromium-based browsers are even worse. You can't change search engines at all when searching; you need to change your default engine. Firefox lets you search any search engine easily on iOS, and slightly less easily on Android.
    • I can...turn off history? Apparently this is an amazingly complex feature that Chromium-based browsers just can't handle. The best you can do is clear it when exiting, but you can't just turn history off.

    Okay, it's mostly the search engine thing, to be honest.

    But Firefox still doesn't use the new GNOME thumbnail view when you're uploading files, for example...

  • I didn't find the performance gap really high when I switched from Chromium to Firefox. Even on my shitty old laptop, Firefox works fine. I have to admit though that it uses way too much memory.

    I do agree with your 3rd point though. History has taught us that defaults matter a lot. Firefox isn't a default anywhere apart from linux distros and FirefoxOS was a failure.

    • This after they fix the ReactDOM and some JS Performance a year back, before that on potato laptop, the performance is really-really bad..

    • Firefox works fine. I have to admit though that it uses way too much memory

      is that why it works fine? I mean, I know it uses too much memory, but is why it's comparable to chrome, because more memory usage means it's faster or something (I am a noob)

      • In theory you can use memory to precompute almost everything as an acceleration technique. For example, imagine you're asked to do integer division (in some range, let's say 0 to 100) without hardware acceleration. Now you could precompute all 0 to 100 by 0 to 100 division options (10000 total), and store the result of all of them in memory. The next time you're asked to divide these numbers, you can look up the answer in memory instead of having to do the computation.

        This is always a tradeoff using many heuristics and guesses for what's worth precomputing and what's a waste. Then there are also systems used (by for example Chrome) where the app looks at available RAM and stores more precomputations if the PC has more RAM.

        But no, this is not why Firefox works fine. There was a rewrite of Firefox's rendering engine a few years ago, search for "Firefox Quantum" if you want to know more. They shifted to heavy GPU acceleration, which brought it on par with if not above Chrome's rendering performance.

        The big issue with Firefox is that the Android app still feels unpolished, and people like to use one browser across devices for password/bookmark sync etc. They simply don't have the manpower to compete with Android Chrome, which has the entirety of Google behind it. It's basically their flagship product combining Search Engine, Android OS, Chromium and Material Design all at once.

  • Number 2 for me. And it's noticeable. I'd love to use it, but I just can't ignore the performance difference.

  • Sadly, on pc many ppl that are not tech savvy assimilate internet to google chrome, I had some cases where they asked me "I want to install internet" when they means I want to install chrome to browse internet. I remember when chrome became more known by 2009/2010 Firefox had some issues, it crashes frequently and it was a bit slower, so people who found chrome faster adopted it fastly and it was more and more recommended. In my case I'm using FF since 2006 and I never stopped.

  • Because Mozilla sucks as a company. They should be coming up with new ways to promote Firefox. Instead they are just getting paid by google and selling vpns

  • On losing market share.

    I truly appreciate all of the efforts Mozilla has brought, but there are things I cannot tolerate, and @mindbleach@sh.itjust.works is accurate and concise, which I'd like to expound upon.

    [Mozilla] spent twenty years burning out every committed advocate with broken extensions, UI whack-a-mole, random half-baked corporate decisions, [before finally mimicking Chrome.]

    Firefox's user-base was mostly nerds, and nerds' grass-roots referrals; well and truly, Firefox was a developers first browser. What happens when you have many enthusiastic nerds contributing to a project? Free-ish improvements. You still need someone to review pushes, correct merge conflicts, implement requests, prioritize feedback, and maintain the playground after all.

    However, Mozilla made some questionable and unilateral decisions that alienated their user-base. For the sake of brevity, I'll list some of the issues that caused me to switch to LibreWolf. Descending importance:

    • Deciding developers would no longer be the target audience. (History follows. 2020 a new CEO is appointed: Mitchell Baker. Mozilla announces funding cuts to various departments, such as MDN, developer tools, and security researchers. MDN slowly loses its status as the, 1, go-to web reference and, 2, place to find the latest advancements of the web. Dev tools in Chrome gain features FF can't keep up with. Earlier in May, of this year, 2023: Mozilla begins new developer blogs in an effort to regain the gold mine they discarded, along with various other measures.)
    • Installing the Mr. Robot extension without warning, let alone consent. (This was 6 years ago. I should let it go.)
    • Whitelisting only 6 mobile add-ons. (Add-on manager now announced to be "(re-)opened" later this year.)
    • Making it very difficult to opt-out of said mobile add-on decision, and impossible without opting-in to telemetry.
    • about:config unavailability in mobile Firefox.
    • Massive issues in major versions, which should've been caught by beta testing if not alpha.

    My biggest gripes boil down to throwing us away, and the decisions made in pursuing generic and more profitable consumers. Mostly in removing the freedom, tinkering ability, control, etc that Firefox previously provided.

    Ultimately, they have contributed greatly. I don't expect they quite understand how controlling and authoritarian decisions are driving away their hardest dying supporters, but I can hope they remember their roots. I hope they can learn and change. I'd like to get some faith back in the company I was such a large fan of. I wish them all the wisdom and success they can manage. If they go the way of Netscape, I hope some other idealist nerds pick up the torch.

    I wish them well, but Firefox is no longer my browser.

283 comments