Disney CEO Deputies are pushing for Iger to transform Disney into a Gaming Giant (Perhaps via EA Acquisition). Currently non-committal. Rumor
Disney CEO Deputies are pushing for Iger to transform Disney into a Gaming Giant (Perhaps via EA Acquisition). Currently non-committal. Rumor
https://www.bloomberg.com/news/features/2023-10-10/has-bog-iger-lost-the-magic-inside-disney-ceo-s-billion-dollar-crisis?embedded-checkout=true Iger's deputies are pushing him to consider a bolder transformation of Disney from gaming licensee to gaming giant through, say, an acquisition of...
![[Bloomberg] Disney CEO Deputies are pushing for Iger to transform Disney into a Gaming Giant (Perhaps via EA Acquisition). Currently non-committal. Rumor](https://sh.itjust.works/pictrs/image/64feae8b-59f8-4170-b858-d6e4a58af805.webp?format=webp&thumbnail=256)
Or, you know, you could have kept lucasarts around. Pretty sure they were still a thing and pretty well respected at the time of the acquisition.
EDIT: Shortsighted corpo scum don't even understand the value of the thing they spent unimaginable amounts of money on, smh.
IIRC, Lucasarts had a massive legacy reputation as a publisher, but toward the end of its life, the public perception of Lucasarts had soured after the cancellation of Star Wars Battlefront 3. According to the developer Free Radical, Lucasarts cancelled the game, didn't pay the developer for creating a "99% finished" game, the developer went bankrupt, and then all the assets fell into Lucasarts's hands since it was their IP. These assets were then repurposed to create Renegade Squadron for the PSP.
https://www.gamespot.com/articles/battlefront-3-was-99-percent-done-when-canceled/1100-6400833/
Anyone else remembering the time when Disney closed all their development studios because licensing is supposedly more profitable?
I think it still is, it's just that game devs have found a recurring revenue model that works similarly to licensing: microtransactions.
I can see Disney wanting back in now that MTX is socially acceptable. Milking the same IP for decades is exactly their MO.
I can see Disney wanting back in now that MTX is socially acceptable. Milking the same IP for decades is exactly their MO.
They could then just be a publisher for their own IP and outsource development work. Disney gets to own all copyrights and revenue and pick an independent studio most suited for each game. Buying something like EA for around a similar or higher price than Microsoft spends for Activision is just stupid.
Didn't Disney drop out of gaming during Iger's first run as CEO? He seemed pretty disinterested in gaming outside of licensing IPs. Then again his opinions may have changed over the years. Not sure how I feel about EA being bought up by Disney. On the one hand, Disney gets one step closer to being an all-consuming pop culture monopoly. On the other hand, at least Disney doesn't have a console or platform to make EA games exclusive to. Well at least not yet.
I could see this happening. This is the future we’re getting, like it or not. Off to play cyberpunk to prepare.
As much as EA already sucks, please god no.