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So how long until the Fediverse is monetized?

I'm fairly new and don't 100% understand it yet, but instances are run on servers that require money. Are we heading towards seeing ads or subscriptions to raise funds instead of relying on donations to cover overhead?

Especially with the influx of new users. Hardware upgrades are needed.

490 comments
  • It's already monetised. Just click on the links under Donations in the main sidebar or straight to the OpenCollective page for a glimpse. We pay for it with our money. That's how we know we're not the product.

  • I think that Lemmy Gold, Silver & Bronze are inevitable, with say a 90/10 cut to instance/lemmy-devs.

    It would be best if the developers and the biggest instances agree on a standard payment system to implement into the Lemmy UI.

    I've already donated to my instance as it's a regional one, I didn't buy Reddit Gold, but Lemmy Gold/Silver/Bronze is appealing to me given the money goes to a much smaller local group.

    • I am fully for this form of payment. Along with that, the instance can also have monthly donor/subscribers badge of some sorts. The hardware costs for maintaining an instance is not something astronomical like the Twitter/Reddit API (something like $500 per month for thousand+ active users). So just having like 50+ monthly subscribers should cover this.

      Edit: My instance already has donations and the owner is quite happy with the setup.

    • It depends on the instance in particular. Someone could self host for them and their friends and just cull storage every now and again.

    • I would be up for these kinds of things as long as it doesn't restrict functionality behind paid tiers. if it only provides cosmetic enhancements like badges or whatever else that'd be cool

      • Why? If you need to pay money to have a badge so that you can feel superior to others, maybe you should stick to reddit instead of polluting the Fediverse.

  • That's up to the instance owners, really. I don't think the Lemmy software currently has ad support or anything like that but we could see that in the future.

    Currently, most instances operate on the generosity of others. For instance, the one I'm on is mostly paid for by its owner/operator with some help with donations.

    At some level they start taking so much resources that they'll need a way to be sustainable anyway. Personally, I'm hoping we see a horizontal spread out, where small groups and individuals start running their own instances. Seems more sustainable than only having like 3 large ones everybody uses.

    • Yup, and this is a good thing IMO. Ad supported instances, subscription based instances, and donation based ones all can coexist, and users can pick whichever they prefer.

      Much better than the alternative of “you get stuck with whatever the current CEO thinks is the best strategy”.

  • IMO whatever comes next needs to be decentralized from the get go, like a torrent system where the network sort of automatically scales with the user count. The fediverse is pretty cool right now but it's bound to get shitty real soon as people get tired of fronting the costs purely out of goodwill. Either the cost need to be spread around such that the individuals paying it really don't mind, or there needs to be an incentive to pay / way to monetize that is aligned with the common goal of a decentralized social network. Otherwise we'll end up with either a network of insignificant size (arguably what this is now) or a monetized shit hole like what Reddit has become

    I keep thinking about how a system like that could work but I'm sure someone smarter than me has already figured out that it can't

  • That depends on how the admins decide to run their instances. After several crises and dramas, etc., I can say that those who decide to monetize eventually will; but so far people have been supporting their admins through crowdfunding.

    The really big instances are deciding to be open to Facebook in exchange for big money. A lot of folks in other instances don't like it, and some instances have already decided to defederate from them in advance (search for the hashtag #FediPact). Yes, there's lot of drama involved.

  • Monero.town has a donation address and while you can prove you are human by linking an existing social media account during signup, you can also do this anonymously by donating a small amount of Monero. So far this model seems sustainable :)

  • Text-only forums aren't super expensive to run unless you are doing it on the scale of reddit (or do stupid expensive things like have video hosting)

    Another topic, I've seen people here are super hardline about keeping Facebook out of the Fediverse, and I just don't think that's going to work, Now Lemmy Explain how I think this is all going to go down:

    If I were Facebook, I'd pay a bunch of big celebrities, say, a certain very talented Academy Award nominated Australian actress, a lot of money, to use Facebook Threads exclusively for a while, and give them the Checkmark. The most difficult part of getting a new social network started is the chicken-and-egg problem of getting that initial audience, which is the problem that Federation solves. So, although some instances will reject anything Facebook related completely, there will be plenty of instances where the userbase would want to interact with their favorite celebs directly a la Twitter, so there will always be instances that wants to federate with this Facebook instance.

    But then, those media companies and talent agencies are going to realize, as they did against Netflix, "Hey, wait a minute, why are we paying these middlemen like Zuck and Musk so much money to host a cheap forum? They don't own the userbase on the Fediverse, so is it just for a Checkmark?", and they are going to start their own instances of Mastodon/Lemmy where everyone on their instances is verified celebs, to be used as these celeb's official account with no shitposting allowed, so they can control everything those celebs posts on their server instead. And THAT would be the downfall of Twitter/Facebook.

    So, the best path for Facebook to move forward with is to offer easy cloud hosting of federated social media software for a subscription: Pay them 10 bucks a month, they'll handle all the server and upgrades, and even moderation, which will become the easiest way to setup "your own server", and that will be much more resilient to the anti-Facebook pact that is going on right now, because instead of one Facebook instance, now you may have to block hundreds of different Facebook hosted instances instead.

  • I think long term someone will come up with something. How hostile the community they arrive to?

    Entirely up to how well we remember how it went the last time.

490 comments