Meanwhile, revenue is up 38%. Over 10 million paying users. The shareholders are happy. The venture capitalists at General Atlantic and Drive Capital are thrilled.
The users? Deleting the app in protest.
How is revenue up if users are leaving en masse? I would understand if they said profits are up. Are they shoving more ads and raising prices faster than users are leaving? Because Netflix has shown that is unfortunately a viable strategy for a rather long time. Sure, it might eventually kill the product, but they'll get years out of it.
How is revenue up if users are leaving en masse? I would understand if they said profits are up. Are they shoving more ads and raising prices faster than users are leaving? Because Netflix has shown that is unfortunately a viable strategy for a rather long time. Sure, it might eventually kill the product, but they'll get years out of it.