You are correct. The term is called "openwashing". Now and then bluesky employees cultists will come on Lemmy and mastodon and try to LARP that their for-profit company has our best interests in mind.
I agree with your overall point, but Wikipedia has a singular mission. Social settings can have wildy different missions from shitposting, to hobbies, study groups, to support groups, etc. There is no singular moderation ethos that can apply to all of them, that's why decentralization is important in social media.
We want to algorithms to work for the people, not have people slaving for the algorithms.
