I used to not like those, I now like them.
For souls like, the dark souls community was straight up a repellent to the game for me, seeing thr game for myself and not thinking about them was what got me into it. The sense of accomplishment is one thing but for me what I fell in love with was the atmosphere, level design and ARPG-ness.
For roguelikes, my distaste was just the frustration and futility, and not keeping progress. What I dislike now from them is the time sink to sense of accomplishment ratio. I'm still not sold on the concept itself but these days I can enjoy a game despite of it, since good games carry some properties with that that I do like (power ups, builds, the possibility of completely breaking the game, etc).
I see nothing wrong in disliking them, it is true that for many developers the second is a way to make the content last longer but just like with any other tool, as long as it's well used it shouldn't be an issue.
Regarding souls like, these days its used very loosely and I like that, it doesn't tell you much of what you're getting other than some general direction, sometimes it's a stamina bar and a dodge, sometimes is the level design, sometimes the atmosphere, sometimes.
Don't get carried away by just the tags, but once you see too much of the bad examples I can see why they would push you away.
Mostly borderlands 3 with a friend and dungeons of hinterberg by myself.
The latter takes quite a while to get mechanically interesting (combat-wise, the general flow of the game is very interesting on its own), if you like the chill vibes and cutesy people it likely won't be a problem for you, I started playing it while I was doing something else and I feel like I had to play way too muchh before it got really interesting, before that the combat is too spimplistic and same-y, almost all of it is hidden behind game progression and I don't think you're supposed to have a rich full experience on your first playthrough which is... A choice... Other than that, it's really lovely and kinda chill, it's not the smoothest combat in the world, but you don't play it for the combat.
Borderlands 3 has the most fun guns in the series so far from the games I've played with my friend, which are bl 2, bl presequel and now bl3, next in line is tiny tina's dnd campaign, hopefully we get to finish 3 after wine 11 improvements hit my distro on the main branch, I don't want to be swapping that stuff.