If we want to effect real change in the real world, we must accordingly use real tools: applying creativity as a tool

i really despise the notion that some people are 'creatives' and everyone else is not. That is one of the dumbest things in pop culture right now. To me it's like saying I'm a 'breather', implying others aren't, or just aren't as good at breathing as I am.

Everyone is creative.. in different ways.

Wasn't creativity coined during the Cold War to contrast the West with the Soviet bloc?