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Twitter's rebrand is the next stage in Elon Musk's vision for the company. But does anyone want it? | CNN Business

Elon Musk’s move over the weekend to rebrand Twitter and replace its iconic bird logo with an X is just the latest step in his effort to make over the billionaire’s longtime favorite platform in his image.

12 comments
  • Twitter has gone past the point of no return. This rebranding just makes it fully realized.

    Honestly, as ingrained as the bird, tweeting, all that culture that surrounded the site was, it's better off not calling it Twitter any longer.

    • I'm less concerned about the rebranding and more concerned about people shrugging their shoulders that one man is so rich he was able to buy one of the most influential communication companies of the century and crater it because it hurt his feelings, now allowing hate speech to run rampant on the site, but he still has so much cash to burn.

  • No one wanted it when he tried it with paypal to the point that he got kicked out. No one wants it now but he signs the paychecks so ultimately its his very expensive grave to dig. Seeing billionaires lose money brings me joy so I gotta say these past coupla days have been an absolute serotonin bomb

    • I enjoy feeling smarter than billionaires. Up until recently there was an aura of mythological proportions around them. Turns out, their dumber than most of us.

12 comments