Carmakers Push Forward With Plans To Make Basic Features Subscription Services, Despite Widespread Backlash
Carmakers Push Forward With Plans To Make Basic Features Subscription Services, Despite Widespread Backlash
Automakers are increasingly obsessed with turning everything into a subscription service in a bid to boost quarterly returns. We’ve noted how BMW has embraced making heated seats and other fea…
Carmakers Push Forward With Plans To Make Basic Features Subscription Services, Despite Widespread Backlash::Automakers are increasingly obsessed with turning everything into a subscription service in a bid to boost quarterly returns. We’ve noted how BMW has embraced making heated seats and other features already in your car a subscription service, and Mercedes has been making better gas and EV engine performance something you have to pay extra for — even if…