Reynolds had previously stated that he'd only be involved if it was through his group, at least as far as being on the ownership team.
Would love to see Snoop involved in some capacity. I think he'd be great for marketing to new audiences. I think he'd bring a level of new enthusiasm and modern approaches to grow the fan base, and engage with fans.
I get that it might not work with original 6 teams, who have a more classic, old school brand. But newer teams have nothing to lose by embracing change and branding themself according to the times.