The alternative is English, where influencers and popular-girl types push something into popularity, and that drives the (d)evolution of the language. Quite actually the worst of us, the most shallow and short-sighted of us, people who peaked in high-school, people who have no idea how this or any other language works, decide how we speak.
Now we have words which are synonymous with their own antonyms, pluralization for a derived word different from its own root, no collective retained clue about mass nouns, and "because Becky said it" kind of rules fighting with the "massive population of ESL and their bad adjective order is the most popular, ergo the standard" mess.
And you complain about old scholars?