YouTube confirms three-strikes test for ad blocking
YouTube has confirmed that it's testing a three-strikes policy for blocking ads. It's also outlined how this policy will work.
okay Google, how about this. I already pay for premium, but Im too lazy to disable my adblocker for just your site, can we just call it a draw and move on?
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I'm certainly not paying for youtube premium (and making a google account in the process). I'll probably just stop watching youtube if uBO can't get around it.
(Peertube speedrun?)
this could be peertube's time to shine!
I'd love for that to be the case, but realistically many Youtubers see Youtube as a revenue source (which is a terrible idea, because Google blatantly doesn't care about them), which Peertube can't really replicate.
To be fair, for some youtubers, their primary source of incomes are Patreon and In-Video Sponsorships, which can be done on Peertube. After all, we've seen some youtubers, notably The Linux Experiment, use Peertube.
The biggest hurdles here would be user base. It'd be difficult to grow peertube's userbase because most creators there rely on youtube as an income-- unlike reddit or twitter where it's mostly unpaid social media stuff, so most would be scared to move to a new platform as it'd be too detrimental to rebuild their userbase.
That and the instance's funding, which, you know...
I mean, if you make the right tools, it doesn't take much to replicate video on both YouTube and PeerTube and God knows what else.
Though I can imagine YouTube demonetizing non-exclusive content as a way to counter that.
considers
That might run afoul of antitrust regulators, though.
I'm down to fuck around and find out, of course. Mastodon and Lemmy were a slam dunk for the Fediverse given how Twitter/Reddit had cataclysmic events to drive a spike of adoption and how easy/smooth the experience on Mastodon and Lemmy is for new users. This is the first thing that Youtube has really done to make users angry, and it's mostly still small potatoes. In addition, I feel like the early stages of p2p video are going to be a harder sell to the few people that are actually thinking about moving - people mostly just don't want to think about the platform they are using. If their video stutters or doesn't load nicely sometimes, they'll quickly head back to Youtube.
In my non-expert opinion, we'll need better global internet and potentially even a next-gen video codec (AV1 might be enough) before video hosting is viable for someone other than like 7 companies. Peertube is technically scalable but I feel like the introductory growing pain stage of its p2p swarm network is going to be really rough for driving adoption. The home server will probably need to be the main seeder for a while until the network matures, which means hosting costs will be more restrictive for new Peertube instances.
I have near-zero experience with Peertube though, so if anyone thinks I'm way off the mark let me know!
While I am quite worried with the change. Honestly, if there's a will there's a way, especially for a site as big as youtube with a huge target on their back.
People would find a way to get around the whole ad-block thing, especially with 3rd party site scraping client like Newpipe (or its equivalent on pc) or Invidious (sure, they got a bit of dmca going on, but there will probably be another individual willing to retake the mantle similar to revanced when vanced were shut down).
![[HN] YouTube confirms three-strikes test for ad blocking](https://lemmy.uhhoh.com/pictrs/image/35cba0f0-d876-4f90-b452-916b67b1d64c.jpeg?format=webp&thumbnail=196)
