The blowback worked—but subscriptions for software-based new car features will continue, according to a BMW board member.
BMW Is Giving Up on Heated Seat Subscriptions Because People Hated Them::The blowback worked—but subscriptions for software-based new car features will continue, according to a BMW board member.
Hardly. I love BMW cars in terms of performance and other things. Never once thought ohh no I want heated seats, steering wheel or whatever. Just a nice car to drive. Yeh other cars are nice to drive but good luck finding rwd that's not a supercar.
Your statement would probably apply better to new Range Rovers though.
It's interesting that people are surprised at these seatwarmers when they've only been offering indicators as aftermarket upgrades for decades and yet no BMW owner chose to buy them.
BMW owns MINI, and MINIs are special. I'm never gonna subscribe to heated seats or anything like that, but I'm also never gonna own a full sized vehicle if I can help it, and MINI makes some of the best compact cars on the market.
They're still among the smallest cars in production. It's an amusing narrative to say "MINIs are big now!" but it really doesn't reflect reality. IIRC, the newest Cooper models are actually ever so slightly smaller than the last few.
They're still among the smallest cars in production. It's an amusing narrative to say "MINIs are big now!" but it really doesn't reflect reality. IIRC, the newest Cooper models are actually ever so slightly smaller than the last few.
your second linked article begins "The newest are much larger than they used to be".
the abject state of the USA car industry - that a "mini" is smaller than the even-bigger, also ridiculously over-sized cars on the road - does not change physics. or justify why you feel the need to choose between the terrible options that are the latest models offered by homicidal car manufacturers