1y ago

Twitter is now X as the little blue bird disappears

www.theverge.com Twitter is now X as the little blue bird disappears

The new X logo has started replacing the blue bird on the web.

Twitter is transforming into X, as the site’s former bird logo has now been replaced by an official new X logo. Elon Musk, who owns the transformed social media site, began signaling the change early Sunday morning with a series of tweets, starting with one that said, “and soon we shall bid adieu to the twitter brand and, gradually, all the birds.”

Technology @lemmy.world

Twitter is now X as the little blue bird disappears

www.theverge.com /2023/7/24/23804973/twitter-x-logo-brand-replacement

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Twitter is now X as the little blue bird disappears

www.theverge.com /2023/7/24/23804973/twitter-x-logo-brand-replacement

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94 comments

Couldn't even pay for the new logo....
Twitter replaced the logo after Musk requested for people to post logo submissions and that “if a good enough X logo is posted tonight, we’ll make go live worldwide tomorrow.” Musk then pinned a tweet featuring a video created by a Twitter user named Sawyer Merritt and changed his own profile photo to the new X logo. Musk did note that the new X logo is an “interim” one, so it could be replaced at a later stage.
- Uh, what? There’s gotta be some copyright issues with doing this…
  
  How? He's owned "X" for decades. It was the name of his first company. Dude is obsessed with calling everything X.
  
  I think he means the artwork for the letter since the font is commercially available?
  
  US copyright law doesn't allow for protection of something like that. A dingbat, yes, but if it's very plainly recognizable as an X then the exact shape and output of that typeface isn't protectable. You can even print out a font, scan it, and create a new copycat font from it. The only thing you can't do is reproduce the actual typeface file itself, which is fundamentally a single copyrighted piece of software. Some other countries allow more protection on the shapes of individual letters, but I don't think you'd ever win a case anywhere on such a simple geometric shape as this X.
  
  The current logo is a copy of the one from XOrg Foundation.
  
  Not really; the XOrg logo is clearly designed in two parts, with a break between the two sections. It's absolutely reminiscent of it, though, just different enough that you can't really call it a copy.
  
  Funny that he doesn't own x.com
  
  That's just privacy protection. I own a few domains, and none of the whois information points to me personally.
  
  Unless it's since changed hands again, he did actually buy the domain back from PayPal 6 years ago: https://www.techspot.com/news/70077-elon-musk-buys-back-xcom-paypal.html
  It's why x.com currently redirects to twitter.
  
  What about xorg? https://x.org/
  
  I mean, a functional company would have made it a legit co tests with terms/Conditions so that they owned every submission or at least the winner.
  Musk probably just sent the tweet and picked a winner, so yeah, they may not own it and if they start using it the creator may be able to sue.
- No doubt infringement issues there - I've seen similar existing logos online, not to mention very old ones like X11.
- What's even funnier is that anyone pretending to be the creator of the logo is a liar. (It is a scammer's website, after all.)
  It's a symbol that's part of the "mathematical alphanumerical symbols" subset of Unicode since 2001: *�, also known as Mathematical Double-Struck Capital X (U+1D54F).
- This is literally the only thing on-brand about this whole fiasco

94 comments