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Games @sh.itjust.works nanoUFO @sh.itjust.works 1y ago

Valve doesn't sell ad space on Steam so it can make room for surprise hits: 'We don't think Steam should be pay-to-win'

www.pcgamer.com Valve doesn't sell ad space on Steam so it can make room for surprise hits: 'We don't think Steam should be pay-to-win'

"We're surprised all the time" by which games take off, says Steam's Erik Peterson.

Valve doesn't sell ad space on Steam so it can make room for surprise hits: 'We don't think Steam should be pay-to-win'

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160 comments

That's why they do promote say sales, because they still get the same cut and might see more revenue out of it. Selling general ads doesn't fit with what they're going for, but they do aggressively push ads.
- Which aggressive ads?
  
  Maybe they mean the ads that popup occasionally when starting steam
  
  Those can be turned off.
  
  I have nothing against them personally but they are undoubtedly advertising and are turned on by default.
  
  Yeah, but hardly aggressive. They only popup when you start steam. If you leave it running, even with the option on, you never see them.
  
  I dunno pushing ads on every boot seems at least a bit aggressive (remember that steam auto starts by default on Windows).
  
  Both still optional. You can easily turn off both boot with OS and the ads it's serving.
  
  Aggressive to me is non-optional, in-your-face type crap.
  
  For me, aggressive doesn't necessarily have to mean non-optional.

160 comments