New signs emphasize strength and hope of Indigenous women and communities.

Families of missing and murdered Indigenous women in northern B.C. and an Indigenous social service agency have unveiled four new billboards to honour and remember the women and girls who've died or disappeared along a notorious highway that's been dubbed the Highway of Tears.

The route has been called the Highway of Tears because more than 40 women and girls, mostly Indigenous, have gone missing or been murdered along the 700-kilometre stretch of Highway 16 between Prince George and Prince Rupert in northern B.C. since 1969.