Amazon expands its perishable delivery service, putting pressure on traditional grocers
Amazon is now rolling out a service where its Prime members can order their blueberries and milk at the same time as their batteries and other basic items.
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I don't like this change (maybe I'm getting old), but it will be interesting to see the economics of this change. I wonder if this can be cheaper than grocery stores, but my gut feeling is that the store would be cheaper.
The food is coming from grocery stores, mostly the Whole Foods Market that Amazon bought over five years ago. So one is paying regular grocery store prices and a delivery charge (Prime membership or straight cash).
It cannot be cheaper than grocery stores, one has to keep food somewhere with all associated costs of that and add the extra costs for the logistics of delivery to individual homes.
I am not as certain as you
About what specifically? I am curious genuinely. Food distribution is messed up and can surely be done better. It is a very difficult space to innovate in however. So always interested in different perspectives
