Uber Eats is adding AI to menus, food photos, and reviews
Uber Eats is adding AI to menus, food photos, and reviews
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Uber Eats is adding AI to menus, food photos, and reviews
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37 comments
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Ridiculous, but it’s also like fast food commercials. If you think the meal you’re getting from Burger King will look anything like the commercial you saw, you might just also believe these AI Uber Eats menu photos.
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Yeah, but people expect it to look like what's supposed to be a picture of someone else's...
That was literally the whole point of user uploaded pics, to see what you actually get
Now peoples expectations will be higher, and initially they'll order when they wouldn't have. But it won't take many orders for someone to always feel disappointed and associate that with the app.
This is a very short term focused change, and it's not gonna work out well
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Effect No. 1: vendors gets review bombed with "looks nothing like what I ordered".
Effect No. 2: Sales drop.
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No, no. The title says the reviews will also have AI. "I'm sorry for ordering the wrong meal, I should have ordered the one you brought me. You are absolutely correct."
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As a software developer who is currently working on a "prompt engineering" task, the words "you are absolutely correct" are like knives to my soul now.
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I don't know. The quality of the food you get through a lot of these delivery services is already much worse than going to the restaurant yourself, whether it's from fast food chains or independent restaurants. Even food from restaurants that are otherwise good often arrives cold/mushy/damaged. And yet, food delivery services get a lot of customers...
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Yeah, but its 'AI', so corporate says we gotta throw money at it, STAT!
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That’s not what’s happening here.
The AI tools can be used to generate descriptions for menu items and summarize customer reviews to quickly highlight feedback regarding areas of the business that need improvement. Uber Eats also says it’s using AI to “detect and enhance low-quality food images” on menus, either by making changes to lighting, resolution, and framing, or editing the food onto different plates or backgrounds. The example images provided by Uber Eats suggest that this feature may also use generative AI to make adjustments to the food itself, such as expanding it or filling in any gaps when digitally re-plating.
For menu items that don’t have any images at all, Uber Eats will also now allow customers to upload a photograph of their own order when leaving a review.
so user pictures appear to be separate from restaurant/ai images.
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There will be items in the generated pictures that won‘t be part of the menu and it will be a shitshow.
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Yeah it's always been skewed. Undercooked burgers and blowing cigarette smoke on it to make it "steaming".
They just have new and easier ways to misrepresent marketing.
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I mean, you wouldn't actually want to eat what you saw in the ad. Meat painted with wood varnish to make it shiny, cardboard spacers between layers of a burger to make it stand up more, white paint in the thick shakes, etc.
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37 comments