How do you go about researching online given search engine commercialization and "AI" hallucinations?

Do you have some methods to mitigate the downsides of search engines and "AI" summarizers? Besides talking to folks online, what other methods might one use to sift through the internet's vast expanses?

Not that I mind the last option, but for any of us to be able to provide each other novel information that we couldn't otherwise search, it seems like there must be some other way to find info that one hasn't produced or compiled themselves.

Edit:
For a more recent & livelier discussion of a similar topic, see this thread.